Finding the right leads for your business is no easy task. Sure, things have become easier than before, thanks to easy-to-use tools and dedicated platforms. However, shifting back and forth between multiple tabs/apps can be cumbersome, if not frustrating. In this context, the ability to find leads right from your web browser makes sense, right?
Imagine coming across an interesting LinkedIn profile related to your business. Wouldn’t it be great if you could generate leads directly from the page? Well, something like this might be possible when you have a lead finder platform that runs inside your web browser, say Chrome. In this article, we will discuss the prospect of finding leads without leaving your browser and some tools you can rely on for this purpose.
The Advantage of In-Browser Lead Finding
Here are some significant advantages of using in-browser lead-finding platforms:
Efficiency
Compared to using a dedicated lead finder platform, it makes more sense to use an in-browser lead finding platform that runs directly within your browser. When you come across a page, you can simply click a button on the extension, which scans the page for actionable info. In just a few seconds, you’ll have a fully-fledged lead to follow up on. This means you spend less time on technical aspects and more time following up with the lead, resulting in better efficiency and reduced time consumption.
Workflow
You should also consider the difference and the impact that both of these tools have on your workflow. With an in-browser lead finder tool, you avoid causing friction with your overall workflow. Instead, you can effortlessly search the websites you usually use, such as LinkedIn or a sales page. The extension handles the rest and provides actionable information without impacting your workflow. In fact, most people who use in-browser lead-finding tools praise them for the automation they provide.
Integration
You also have numerous integration options when you acquire a lead finder platform from a trusted source. All these extensions are typically linked to the CRM or lead management tools with which they are integrated. So, if you come across a profile and add the lead, you do not have to act on it immediately. Instead, you can wait for the right time and follow up later using the CRM platform. However, the benefit of the extension is that you do not miss actionable leads and opportunities simply because you did not have the time to follow up immediately.
Given that in-browser lead-finding platforms have a fully fledged interface, the aforementioned advantages are simply additions. That is,
Browser Permissions and Security Check
Now, you should be careful about browser permissions and security options before you install one of these in-browser lead-finder platforms.
- Check which permissions the extension requests. Since the tool needs to scan the pages where you activate the button, the extension will request Read permission.
- You should also check what the extension does with the data collected from your browser. You can always go for extensions that process data within the browser without sending it to a server.
As it happens, though, you don’t need to worry about these issues if you use a trusted lead finder platform.
Top 3 Chrome Extensions for Lead Finding
Now that you know how lead-finder platforms on web browsers work, we will check out the best extensions available for Chrome. We have chosen Chrome because of the popularity of the Chromium engine. That is, if an extension works on Chrome, it should efficiently work on Chromium-based browsers like Edge and Arc.
#1 ZoomInfo
ZoomInfo is one of the best names to consider when you need a lead finder platform that runs entirely on your Chrome browser. This extension is part of ZoomInfo Sales, and you can use the platform to create a big repository of customer profiles and more.
As you would expect, ZoomInfo for Chrome is designed to allow you to click a button and access all lead information through a simple widget. The platform does an impressive job of scanning the web for the best results. In addition to pushing all the leads to the platform, you also have an option to export your searches to platforms like Salesforce and HubSpot.
The extension can also assist with additional tasks, such as candidate management and integrating with ATS. It also syncs smoothly with SalesOS and TalentOS, allowing you to take the leads forward. While the Chrome extension is free, you require an active ZoomInfo subscription for the product to function correctly.
#2 Instantly SuperSearch
SuperSearch from Instantly is another way to find leads without leaving your web browser. You can install the extension on Google Chrome and use it across various websites, including LinkedIn. The tool works since Instantly has a powerful engine that consists of millions of industry contacts.
In addition to helping you find the correct business contact information. SuperSearch from Instantly also utilizes artificial intelligence to ensure that you receive high-quality leads, not random ones. You can also use the Enrich option to reach thousands of buyers with a single click, and the personalization option adds significant value, as you might imagine.
In short, the Chrome extension from Stanley Super Search is optimized for speed, efficiency, and quality. When you use this extension, you can be assured that the leads you receive are of top quality and not just a compilation of actionable guesses.
#3 Apollo.io
Apollo.io is another Chrome extension that turns your web browser into a fully-fledged lead finder system. It takes only a few seconds to install, but you get access to an impressive collection of contact details. You’d have an easy time navigating across the interface as well.
Like other top options we have covered, Apollo.ai also offers numerous integration options. You can export or take actions based on the contact information displayed by the extension. The UI is also less distracting, mainly when used in conjunction with something like LinkedIn. It’s impressive that the Apollo.io Chrome extension displays additional information, including the technologies in use and social links.
Although there are some minor caveats, Apollo.ai remains an excellent option for finding phone numbers, email addresses, and prospects in a single click. Given that you have an active plan, you can easily sync your profiles for future reference as well.
Wrapping Up
Using one of the lead finder platforms we have recommended can help you save time while providing access to thousands of business contacts directly from a LinkedIn page or a business website. Not only time-saving, but platforms can also ensure the quality of the leads that you end up creating.
